Shamna Bayis

Shamna Bayis is a digital marketer with 7+ years of experience, dedicated to delivering visible results in her profession. She is known for her deep analysis and audience study to craft effective strategies. Her expertise is passed on to her students through well designed concepts that adapt to the changing marketing trends. She specialises in customised business planning, backing it up with the most effective approaches to help you stand out as a brand with valuable insights and ideas about the industry. Shamna Bayis is also the co-founder of Dotin Digital Academy and the CEO of Dotcom Creativez, a creative agency.

18 Biggest mistakes to avoid in SEO

18 Biggest mistakes to avoid in SEO Keyword Research

SEO /

With regards to digital marketing, search engine optimization (SEO) keyword research is the underpinning of a fruitful website design enhancement technique. Picking the right keywords can help your rankings, drive traffic, and increment transformations. However, numerous advertisers commit basic errors during the cycle, which can upset their prosperity. The following are 18 of the greatest […]

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13 black hat SEO techniques

13 Black Hat Techniques That Can Affect An SEO Campaign

SEO /

SEO (Search Engine Optimization) is fundamental for any site looking to rank high on search engines like Google. However, a few advertisers and site proprietors pursue faster routes to control search rankings utilizing black hat techniques and unethical practices that disregard web search tool rules. While these strategies might offer momentary increases, they can prompt

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google algorithm updates

The Evolution of Google Algorithm Updates: A Deep Dive into Major Changes and Their Impact on SEO

SEO /

Introduction to Google Algorithm Updates Throughout the long term, Google Algorithm updates have persistently reshaped the scene of website improvement (search engine optimization). Each update intends to further improve search precision, battle spam, and improve client experience. As we move into 2025, understanding the set of experiences and effects of these Google Algorithm updates is

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competitor analysis in seo

Competitor Analysis in SEO: 7 Key Strategies for Success

Leave a Comment / SEO /

In today’s world, competitor analysis in SEO is the key to success in the rapidly changing digital marketing landscape. It involves analyzing your rivals’ activities to determine what brings their rankings up and figuring out how you can do better. By pinpointing their keywords, examining their backlinks, and reviewing their content, you can develop a

Competitor Analysis in SEO: 7 Key Strategies for Success Read More »

valuable seo tools

Valuable Paid SEO Tools that are worth the money

Leave a Comment / competitor analysis, SEO /

Investing in the right paid SEO tools can transform your search engine optimization strategy, making it more efficient, data-driven, and result-oriented. These tools justify their cost by offering a range of advanced features and insights that help you boost search rankings, improve website performance, and gain an edge in competitive research. Here’s a detailed look

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shopify seo optimization

Shopify SEO Optimization: Your Path to Google Domination

Leave a Comment / SEO /

Set up SEO scratch to success by optimizing SEO Shopify for better Google rankings and visibility. Shopify has established itself as a key platform in the e-commerce field, with more than a million businesses relying on it to reach their clientele. More prominent brands like Red Bull, Netflix Merch Shop, Kylie Cosmetics, and Gymshark utilize

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2025 SEO PREDICTION

2025 SEO Predictions Impact Digital Marketing A Boon for Visibility or a Challenge for Skills

Leave a Comment / Digital Marketing, SEO /

Think of tending to a garden. In the beginning, you simply water all the plants each day. Soon, you realize that some plants crave more sunlight, others thrive with extra water, and some are prone to attracting pests. Your plants will flourish if you adjust your care methods to meet these unique needs. SEO is

2025 SEO Predictions Impact Digital Marketing A Boon for Visibility or a Challenge for Skills Read More »

artificial intelligence in seo

Transforming the Future: The Role of Artificial Intelligence in SEO for 2025

Leave a Comment / Artificial Intelligence in Digital Marketing, SEO /

  In search, new technology, search engine improvements, and online user behavior are all causing changes in search engine optimization, or SEO. Businesses must remain current as 2025 draws near in order to maintain their competitive advantage.  What are the roles of Artificial Intelligence in SEO?  The Rising Job of Artificial Intelligence in SEO Experts predict

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core web vitals

Google:Field data vs Lab data for Core Web Vitals 2025

Leave a Comment / Core Web Vitals /

Once again, Google highlights using field data to measure the Core Web Vitals just like lab data from tools such as PageSpeed Insights (PSI) and Lighthouse. The lab data does not represent the real performance of websites. Website owners have switched their focus to real user experience, with the adjustments coming to the throttling settings

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open percentage rate in digital marketing

Boost Your Open Rates by 300%! Learn the Secrets to Irresistible Email Campaigns

Email Marketing, Top Content Writing Trends /

In the vast world of digital marketing, email remains one of the most powerful tools in your arsenal. Whether you’re promoting a new product, sharing a blog post, or just keeping your audience engaged, getting your emails opened is the first crucial step. But let’s be honest, with inboxes flooded every day, how do you

Boost Your Open Rates by 300%! Learn the Secrets to Irresistible Email Campaigns Read More »

few peoples with creating backlinks for website

The Backlinks Game Plan: A Path to Higher Website Rankings

SEO /

In Search Engine Optimization (SEO), Backlinks Play an Important Role in Determining the Visibility of Your Website. Having a Good Backlink Can Help Increase Your Search Engine Results.  Let’s explore more about backlinks building strategies. Legitimate Strategies to Build Backlinks for SEO Understanding Backlinks Before diving into the techniques, let’s grasp the concept of backlinks.

The Backlinks Game Plan: A Path to Higher Website Rankings Read More »

how to become an seo expert

How To Become An SEO Expert In 2025 (Updated)

SEO, Digital Marketing /

Curious about becoming an SEO expert? Look no further! An SEO expert is someone who optimizes websites to rank higher on search engine results pages, drawing more traffic and boosting visibility. This involves knowing search engine algorithms, keyword research, link building, and technical aspects. Let’s explore how to become an SEO expert, including the essential

How To Become An SEO Expert In 2025 (Updated) Read More »

Mobile SEO

Mobile SEO Mastery: 4 Powerful Strategies for Your Website

What is Mobile SEO /

What is mobile SEO Mobile SEO, or mobile search engine optimization, refers to the practice of optimizing websites for mobile devices to improve their visibility ranking in search engine results pages (SERPs). Optimizing your website for mobile SEO offers several benefits that can positively impact your online presence and overall business performance Why is mobile

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latest-content-writing-trends

Top 10 Content Writing Trends to Boost Your SEO Strategy

Top Content Writing Trends /

In this digital marketing era, content is supreme. To create a successful marketing strategy, it’s crucial to produce compelling content that is both relevant and engaging, utilizing the latest content writing trends. Efficient content writing enables businesses to accomplish their goals by reaching their target audiences. There is a higher rate of interaction with your

Top 10 Content Writing Trends to Boost Your SEO Strategy Read More »

more traffics are generating to website

20 Ways to Increase your Website Traffic (2023)

How to increase your website traffic /

You’ve designed your store and selected a fantastic product. All that’s left to do is find out how to drive visitors to your website and generate purchases. This will help you determine what it truly takes to discover how to increase internet traffic on your store, from social media to unconventional marketing strategies. Additionally, you’ll

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illustrated example of featured snippet

Top 7 Advanced Techniques for Identifying Featured Snippets Opportunities

Featured Snippet /

The primary significance of featured snippets is that featured snippets help people to reach the page that they are seeking. by doing featured snippets our visitors can get our page easily both from the page description and when they click on the link to read the page itself. These are especially helpful for those on

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web-analytic-tools

Better study on Web Analytics in Digital Marketing and its 7 Benefits

Web Analytics in Digital Marketing /

Study on Web Analytics in Digital Marketing   Collecting, measuring, and analyzing websites is the process of web analytics in digital marketing. web analytics have more benefits in digital marketing. Advanced web analytics tools help provide helpful information about, the origin of website traffic and how website users interact and navigate throughout a site. Such

Better study on Web Analytics in Digital Marketing and its 7 Benefits Read More »

voice-search-optimization

How To Optimize Your Website For Voice Search Optimization?

Artificial Intelligence in Digital Marketing, Digital Marketing, voice search optimization /

What Is Voice Search Optimization? Voice search optimization: To begin a search today, users will say “Alexa,” “Hello Siri,” or “Hey Google.” After the commands, the user is addressed with a question such as “What is voice search optimization?” or “Who is the prime minister of India?” Additionally, there are several tools for answering our

How To Optimize Your Website For Voice Search Optimization? Read More »

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