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Hamzad Basheer

With over 7 years of experience, Hamzad Basheer is a digital marketing expert and growth hacker who brings an entrepreneurial spirit to everything he does. His approach to each strategy is creative, aiming to satisfy clients and establish a significant brand identity that resonates with their audience. His professional expertise ranges from being a supportive mentor and inventive developer to a strategic business thinker. Hamzad excels in mentoring students at Dotin Digital Academy and provides creative solutions to many clients. He is also the co-founder and brand strategist of Offenso Academy, a cybersecurity training platform, and co-founder of Futurix edu tech company, Kerala’s first offline data science institute.

Digital Marketing Versus Performance Marketing

Digital Marketing Vs Performance Marketing

Digital Marketing vs Performance Marketing The main difference between digital marketing and performance marketing is in their marketing approach. Performance marketing is a result-centric digital marketing strategy. Digital marketing is a huge term that promotes the brand, sells the product, and connects potential customers using various channels. Digital marketing has various payment models, strategies, and […]

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paid digital marketing

Scope Of Performance Marketing In 2025 (Updated)

The Scope Of Performance Marketing Performance marketing is a data-driven digital marketing but in this case, marketing is done by payments for clicks on conversions. Performance marketing is done through different channels; it is important to find such channels to reach the audience properly. In this blog we will discuss the scope of performance marketing

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