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Shamna Bayis

Shamna Bayis is a digital marketer with 7+ years of experience, dedicated to delivering visible results in her profession. She is known for her deep analysis and audience study to craft effective strategies. Her expertise is passed on to her students through well designed concepts that adapt to the changing marketing trends. She specialises in customised business planning, backing it up with the most effective approaches to help you stand out as a brand with valuable insights and ideas about the industry. Shamna Bayis is also the co-founder of Dotin Digital Academy and the CEO of Dotcom Creativez, a creative agency.

Magento SEO : Adobe Commerce

Magento (Adobe Commerce) SEO Issues: The Complete Technical Guide for 2026

E-commerce /

Magento, now officially known as Adobe Commerce, is one of the most powerful ecommerce platforms available today. Its flexibility, scalability, and enterprise-level capabilities make it a preferred choice for large and complex online stores. However, this same complexity can create significant SEO challenges if the platform is not implemented and maintained correctly. In 2026, Magento […]

Magento (Adobe Commerce) SEO Issues: The Complete Technical Guide for 2026 Read More »

Ai mode local seo

AI Mode Local SEO: How AI Is Changing the Way Local Businesses Are Found

SEO /

Introduction – Why AI Mode Matters for Local Businesses Imagine you’re searching for a reliable plumber at 9 PM on a Sunday. Instead of scrolling through pages of Google results, you simply ask your phone’s AI assistant, “Find me an emergency plumber nearby who’s available now.” Within seconds, you get a recommendation with a phone

AI Mode Local SEO: How AI Is Changing the Way Local Businesses Are Found Read More »

Google Analytics 4 GA4

How to Track Website Performance Using Google Analytics 4 (GA4)

Google Analytics 4 /

Introduction In the modern online world, knowing how your website is performing is key to growing successfully. Google Analytics 4 (GA4) is a powerful, free platform that provides comprehensive insights into visitor behavior, traffic patterns and conversion metrics across multiple devices while respecting modern privacy standards. For those new to website analytics, the prospect of

How to Track Website Performance Using Google Analytics 4 (GA4) Read More »

Featured Snippets vs AI Overviews Google blog banner

Is the Featured Snippet Dead? How Google’s AI Overviews Are Changing Search Results!

SEO /

If you’ve used Google lately, you may have noticed something different at the top of your search results. For years, featured snippets, those small boxes that give you quick answers, were considered the ultimate spot. Websites fought hard to win that space because it meant higher visibility and more clicks. But now, Google has introduced

Is the Featured Snippet Dead? How Google’s AI Overviews Are Changing Search Results! Read More »

Best Practices for YouTube Marketing in 2025 blog banner

Best Practices for YouTube Marketing in 2025

YouTube SEO /

YouTube marketing is the utilization of YouTube to advance a brand, item, or individual substance through recordings. For beginners, it implies making valuable, engaging, or educational recordings that pull in the right gathering of people. With over 2.5 billion clients, YouTube is an extraordinary place to develop your presence, construct belief, and indeed win cash.

Best Practices for YouTube Marketing in 2025 Read More »

meme marketing for indians

Meme Marketing Campaigns for Indian Audiences: The New-Age Digital Strategy

Meme Marketing /

Meme marketing campaigns for Indian audiences within the period of social media, with consideration ranges decreasing and substance utilization heightening quickly, require brands to be inventive and keep up significance, which has come to phenomenal criticalness. Meme promotion is one of the advancements that has taken the Indian computerized scene by storm. Brands pointing to

Meme Marketing Campaigns for Indian Audiences: The New-Age Digital Strategy Read More »

inbound marketing

Unlock Explosive Growth with These Proven and Powerful Inbound Marketing Strategies for 2025

Inbound Marketing /

In today’s rapidly developed digital world, traditional marketing strategies are no longer effective. The competition is increasing daily, and consumers are increasing more pickles. Businesses have to be replaced. For this reason, in 2025, digital marketing and inbound marketing strategies will be more important than ever. These inbound marketing strategies enable brands to expand by really

Unlock Explosive Growth with These Proven and Powerful Inbound Marketing Strategies for 2025 Read More »

18 Biggest mistakes to avoid in SEO

18 Biggest mistakes to avoid in SEO Keyword Research

SEO /

With regards to digital marketing, search engine optimization (SEO) keyword research is the underpinning of a fruitful website design enhancement technique. Picking the right keywords can help your rankings, drive traffic, and increment transformations. However, numerous advertisers commit basic errors during the cycle, which can upset their prosperity. The following are 18 of the greatest

18 Biggest mistakes to avoid in SEO Keyword Research Read More »

13 black hat SEO techniques

13 Black Hat Techniques That Can Affect An SEO Campaign

SEO /

SEO (Search Engine Optimization) is fundamental for any site looking to rank high on search engines like Google. However, a few advertisers and site proprietors pursue faster routes to control search rankings utilizing black hat techniques and unethical practices that disregard web search tool rules. While these strategies might offer momentary increases, they can prompt

13 Black Hat Techniques That Can Affect An SEO Campaign Read More »

google algorithm updates

The Evolution of Google Algorithm Updates: A Deep Dive into Major Changes and Their Impact on SEO

SEO /

Introduction to Google Algorithm Updates Throughout the long term, Google Algorithm updates have persistently reshaped the scene of website improvement (search engine optimization). Each update intends to further improve search precision, battle spam, and improve client experience. As we move into 2025, understanding the set of experiences and effects of these Google Algorithm updates is

The Evolution of Google Algorithm Updates: A Deep Dive into Major Changes and Their Impact on SEO Read More »

competitor analysis in seo

Competitor Analysis in SEO: 7 Key Strategies for Success

Leave a Comment / SEO /

In today’s world, competitor analysis in SEO is the key to success in the rapidly changing digital marketing landscape. It involves analyzing your rivals’ activities to determine what brings their rankings up and figuring out how you can do better. By pinpointing their keywords, examining their backlinks, and reviewing their content, you can develop a

Competitor Analysis in SEO: 7 Key Strategies for Success Read More »

valuable seo tools

Valuable Paid SEO Tools that are worth the money

Leave a Comment / competitor analysis, SEO /

Investing in the right paid SEO tools can transform your search engine optimization strategy, making it more efficient, data-driven, and result-oriented. These tools justify their cost by offering a range of advanced features and insights that help you boost search rankings, improve website performance, and gain an edge in competitive research. Here’s a detailed look

Valuable Paid SEO Tools that are worth the money Read More »

shopify seo optimization

Shopify SEO Optimization: Your Path to Google Domination

Leave a Comment / SEO /

Set up SEO scratch to success by optimizing SEO Shopify for better Google rankings and visibility. Shopify has established itself as a key platform in the e-commerce field, with more than a million businesses relying on it to reach their clientele. More prominent brands like Red Bull, Netflix Merch Shop, Kylie Cosmetics, and Gymshark utilize

Shopify SEO Optimization: Your Path to Google Domination Read More »

2025 SEO PREDICTION

2025 SEO Predictions Impact Digital Marketing A Boon for Visibility or a Challenge for Skills

Digital Marketing, SEO /

Think of tending to a garden. In the beginning, you simply water all the plants each day. Soon, you realize that some plants crave more sunlight, others thrive with extra water, and some are prone to attracting pests. Your plants will flourish if you adjust your care methods to meet these unique needs. SEO is

2025 SEO Predictions Impact Digital Marketing A Boon for Visibility or a Challenge for Skills Read More »

artificial intelligence in seo

Transforming the Future: The Role of Artificial Intelligence in SEO for 2025

Leave a Comment / Artificial Intelligence in Digital Marketing, SEO /

  In search, new technology, search engine improvements, and online user behavior are all causing changes in search engine optimization, or SEO. Businesses must remain current as 2025 draws near in order to maintain their competitive advantage.  What are the roles of Artificial Intelligence in SEO?  The Rising Job of Artificial Intelligence in SEO Experts predict

Transforming the Future: The Role of Artificial Intelligence in SEO for 2025 Read More »

core web vitals

Google:Field data vs Lab data for Core Web Vitals 2025

Leave a Comment / Core Web Vitals /

Once again, Google highlights using field data to measure the Core Web Vitals just like lab data from tools such as PageSpeed Insights (PSI) and Lighthouse. The lab data does not represent the real performance of websites. Website owners have switched their focus to real user experience, with the adjustments coming to the throttling settings

Google:Field data vs Lab data for Core Web Vitals 2025 Read More »

open percentage rate in digital marketing

Boost Your Open Rates by 300%! Learn the Secrets to Irresistible Email Campaigns

Email Marketing, Top Content Writing Trends /

In the vast world of digital marketing, email remains one of the most powerful tools in your arsenal. Whether you’re promoting a new product, sharing a blog post, or just keeping your audience engaged, getting your emails opened is the first crucial step. But let’s be honest, with inboxes flooded every day, how do you

Boost Your Open Rates by 300%! Learn the Secrets to Irresistible Email Campaigns Read More »

few peoples with creating backlinks for website

The Backlinks Game Plan: A Path to Higher Website Rankings

SEO /

In Search Engine Optimization (SEO), Backlinks Play an Important Role in Determining the Visibility of Your Website. Having a Good Backlink Can Help Increase Your Search Engine Results.  Let’s explore more about backlinks building strategies. Legitimate Strategies to Build Backlinks for SEO Understanding Backlinks Before diving into the techniques, let’s grasp the concept of backlinks.

The Backlinks Game Plan: A Path to Higher Website Rankings Read More »

how to become an seo expert

How To Become An SEO Expert In 2025 (Updated)

SEO, Digital Marketing /

Curious about becoming an SEO expert? Look no further! An SEO expert is someone who optimizes websites to rank higher on search engine results pages, drawing more traffic and boosting visibility. This involves knowing search engine algorithms, keyword research, link building, and technical aspects. Let’s explore how to become an SEO expert, including the essential

How To Become An SEO Expert In 2025 (Updated) Read More »

Mobile SEO

Mobile SEO Mastery: 4 Powerful Strategies for Your Website

What is Mobile SEO /

What is mobile SEO Mobile SEO, or mobile search engine optimization, refers to the practice of optimizing websites for mobile devices to improve their visibility ranking in search engine results pages (SERPs). Optimizing your website for mobile SEO offers several benefits that can positively impact your online presence and overall business performance Why is mobile

Mobile SEO Mastery: 4 Powerful Strategies for Your Website Read More »

latest-content-writing-trends

Top 10 Content Writing Trends to Boost Your SEO Strategy

Top Content Writing Trends /

In this digital marketing era, content is supreme. To create a successful marketing strategy, it’s crucial to produce compelling content that is both relevant and engaging, utilizing the latest content writing trends. Efficient content writing enables businesses to accomplish their goals by reaching their target audiences. There is a higher rate of interaction with your

Top 10 Content Writing Trends to Boost Your SEO Strategy Read More »

more traffics are generating to website

20 Ways to Increase your Website Traffic (2023)

How to increase your website traffic /

You’ve designed your store and selected a fantastic product. All that’s left to do is find out how to drive visitors to your website and generate purchases. This will help you determine what it truly takes to discover how to increase internet traffic on your store, from social media to unconventional marketing strategies. Additionally, you’ll

20 Ways to Increase your Website Traffic (2023) Read More »

illustrated example of featured snippet

Top 7 Advanced Techniques for Identifying Featured Snippets Opportunities

Featured Snippet /

The primary significance of featured snippets is that featured snippets help people to reach the page that they are seeking. by doing featured snippets our visitors can get our page easily both from the page description and when they click on the link to read the page itself. These are especially helpful for those on

Top 7 Advanced Techniques for Identifying Featured Snippets Opportunities Read More »

web-analytic-tools

Better study on Web Analytics in Digital Marketing and its 7 Benefits

Web Analytics in Digital Marketing /

Study on Web Analytics in Digital Marketing   Collecting, measuring, and analyzing websites is the process of web analytics in digital marketing. web analytics have more benefits in digital marketing. Advanced web analytics tools help provide helpful information about, the origin of website traffic and how website users interact and navigate throughout a site. Such

Better study on Web Analytics in Digital Marketing and its 7 Benefits Read More »

voice-search-optimization

How To Optimize Your Website For Voice Search Optimization?

Artificial Intelligence in Digital Marketing, Digital Marketing, voice search optimization /

What Is Voice Search Optimization? Voice search optimization: To begin a search today, users will say “Alexa,” “Hello Siri,” or “Hey Google.” After the commands, the user is addressed with a question such as “What is voice search optimization?” or “Who is the prime minister of India?” Additionally, there are several tools for answering our

How To Optimize Your Website For Voice Search Optimization? Read More »

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